URC breaks into meal preparation market with new breading mix
UNIVERSAL Robina Corp. (URC) is making its first foray into the meals preparation mega-category with a new breading mix that offers a better – and very appealing – alternative to brands currently available on grocery shelves. “VegiGood! is a smarter way to get kids to eat vegetables”, said Mian D. David, URC’s Chief Marketing Officer.… Read More URC breaks into meal preparation market with new breading mix
