TO reduce congestion to the power grid and improve power availability to the communities it serves, SM Prime Holdings Inc. (SM Prime) has implemented the use of rooftop solar power systems across its properties and nationwide network of SM Supermalls. Since its pioneering installation of solar panels over SM North EDSA in 2014, clean solar… Read More Sun-Powered Spaces: How SM is transforming malls into energy hubs
By E.H. Edejer | April 30, 2026 SUBIC BAY FREEPORT — Summer in Subic Bay just got hotter—and tastier—with sizzling gastronomic weekends drawing both resident and visitor foodies at the seaside Boardwalk events center here. The “Flavors of Subic Bay” food extravaganza, organized by the Subic Bay Metropolitan Authority (SBMA) with the participation of local… Read More Subic dishes out flavorful weekends by the beach
OLONGAPO CITY | April 24, 2026 — Forget the usual mall run; it’s time for a total vibe check. SM Supermalls, in an electrifying partnership with StarPop, has officially pulled the curtain back on its newest anthem, “Gala to the Max.” Performed by the rising group DNA, the track is more than just a catchy… Read More YOUR VIBE, YOUR TRIBE: SM SUPERMALLS DROPS NEW ANTHEM “GALA TO THE MAX” BY DNA
HOME becomes more than just a place to stay. It becomes a space to breathe. As more people look for simple ways to create calm and comfort at home, the shift toward everyday wellness continues to shape how we live and design our spaces. This summer, you may find yourself wanting a little more ease—something… Read More CREATE YOUR EVERYDAY OASIS THIS SUMMER WITH OUR HOME
OLONGAPO CITY | April 4, 2026 — This Easter, SM Supermalls transforms into a vibrant playground filled with egg hunts, parades, and colorful photo spots until April 5. Whether you’re bringing the kids or planning a fun day out, there’s something for everyone to enjoy to the max. Expect a full lineup of activities, from… Read More Egg Hunts, Parades, and More: Easter Comes Alive at SM Supermalls
SINCE its inauguration in 2024, the EV Charging Stations in SM City Olongapo Central and SM City Olongapo Downtown have already benefited many users, offering a convenient and reliable way to power up their vehicles while on the go. Those heading out for road trips this summer, whether going north or south, can use the… Read More FOR YOUR NEXT GETAWAY, RECHARGE YOUR E-VEHICLE AT SM
A grand tribute to women at your most-loved mall After securing your wardrobe and beauty hauls, why not go for a treatment and a massage? Head to your most-loved SM Olongapo Central and SM Olongapo Downtown for sweet wellness deals to help you rest, recharge, and feel your best. Treat yourself to rejuvenating facials, soothing… Read More WOMEN’S WELLNESS SALE: REWARD YOURSELF WITH SOME R&R
This March 2026, SM Supermalls is putting the spotlight on women as it celebrates Women’s Month with a series of activities and special offers across its malls nationwide. The campaign, “All About Women,” honors women for their strength, confidence, and individuality. It highlights how women continue to overcome challenges, define beauty in their own way,… Read More ALL ABOUT WOMEN: BE YOU TO THE FULLEST THIS WOMEN’S MONTH AT SM
Story and Photos by E.H. EDEJER | February 14, 2026 BOTOLAN, Zambales — Despite a 50-year age gap, a couple chose to be together. And for keeps. On Thursday, February 12, Wilfredo “Willie” Balangon and Merlyn Basa were among the 71 couples who tied the knot during a mass wedding ceremony sponsored by the local… Read More Love wins: Widower, 71, weds partner, 21, in Botolan mass wedding
IT’S time to share love and good fortune at SM Supermalls as Chinese New Year and Valentine’s Day come together in one festive experience. To make things extra special, SM Supermalls has prepared promos and activities that highlight themes of prosperity, romance, and community, so invite your loved ones to the SM Supermall near you… Read More LOVE, LUCK & LONGEVITY: Gallop into the Year of the Horse with SM Supermalls
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